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performance marketing industry news
updated daily

Google ad revenue hits $66.9 billion in Q1 2025

Google logo in bold, multicolored letters displayed on a platform outside an office building.
Search

YouTube and Search continue to drive Google’s advertising business

The Keyword
3 Mins
top stories

Threads moves from Threads.net to Threads.com

Perplexity’s ‘Comet’ browser will track users’ data to sell “hyper-personalized” ads

YouTube tests AI Overviews in search results

Meta rolls out ads on Threads to all advertisers

Zuckerberg: Meta’s share of social media usage has “gone down meaningfully”

Search

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A hand holding a smartphone that displays the Google Ads logo in beautiful green, yellow and blue colors.
Google Ads

Google expands Checkout on Merchant to Demand Gen campaigns in the U.S.

April 25, 2025
Perplexity logo featuring a stylized white swirl design on a dark green background, representing AI search and advanced technology branding.
Perplexity

Perplexity’s ‘Comet’ browser will track users’ data to sell “hyper-personalized” ads

April 25, 2025
Google logo with multicolored letter G displayed atop a modern glass office building.
Google

Google will not launch a new third-party cookie prompt in Chrome

April 23, 2025
OpenAI logo displayed on a modern office building with glass windows and black paneling under a blue sky with light clouds.
OpenAI

OpenAI would buy Chrome if regulators force Google to sell it

April 23, 2025
A large Smartphone screen showing the Google Search app download page on Google Play Store, with a star rating of 4.2.
Google

Google pays Samsung an “enormous sum of money” to preinstall Gemini AI

April 23, 2025
A smartphone displaying the Google Ads logo with a dark wood-like background, featuring the blue, yellow, and green "A" icon.
Google Ads

Google may place the same ad at both the top and bottom of result pages

April 22, 2025

Video Advertising

View All
YouTube app icon displayed on a white iPhone screen with gradient background, highlighting mobile video streaming and digital content.
YouTube

YouTube tests AI Overviews in search results

April 24, 2025
YouTube logo displayed on a smartphone screen, placed over a red-illuminated keyboard, symbolizing digital media and video streaming.
YouTube

YouTube supports the "No Fakes Act" to fight unauthorized AI deepfakes

April 10, 2025
A YouTube-branded event booth with red and black decor, "Howdy Austin" signage, illuminated counters, and large screens displaying Shorts.
YouTube

YouTube expands BrandConnect for brands to partner with creators

March 14, 2025

More

OpenAI

OpenAI is in talks to acquire Jony Ive and Sam Altman’s AI device startup

April 15, 2025
Spotify

Spotify launches Ad Exchange for real-time programmatic ads

April 3, 2025
Alchemy

Alchemy launches $100M fund to give creators upfront payments

March 21, 2025

trusted by 217k+ Marketers - 5 minute read ⚡